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Betsafe Embarks on its First Esports Sponsorship
- Published: 10/11/20

Kim Ekelund, Head of Marketing Sweden at Betsson Group said, “esports has been gaining a lot of momentum in the past couple of years and the global pandemic has further cemented its place. With all major sporting competitions being postponed during spring, more attention was directed towards esports, adding to its mainstream appeal.
“For this sponsorship we chose Betsafe, one of our most adventurous and sportive brands. Going forward, I believe there’s still a lot of progress to be made in the esports arena and this sponsorship between ambitious GODSENT and Betsafe is a concrete example of our commitment towards the future of esports.”
“We are very proud that Betsafe, with its long tradition of investing in extraordinary content and sponsorships, has signed this long-standing commitment with us. GODSENT is an extremely ambitious organisation and Betsafe matches that perfectly. They will become an important driver of our CS:GO division and will be a great strategic partner as we grow into a tier-one organisation,” says Ludwig Sandgren, CEO of GODSENT.
This is Betsafe’s first sponsorship within esports and initially, the focus will be on CS:GO, one of the most known video games which sees two teams play against each other. CS:GO is also the most-watched esports title amongst bettors in Europe. Besides brand exposure and financial support, the agreement will put great emphasis on close collaboration and social media activation, aiming to add an extra flavour to all esports fans, whether it is odds and betting or behind the scenes series. The agreement has been facilitated through a partnership between GRID Esports and GODSENT and will include data-rich and relevant content for GODSENT’s upcoming matches.
About Betsafe
Betsafe is a leading international sports betting brand with 14 years of experience and a strong passion for sports and adventure. Betsafe is a part of Betsson Group, one of the world’s largest gaming groups, at the heart of entertainment for over five decades. Betsson Group is wholly owned by Betsson AB – listed on Nasdaq Stockholm Large Cap.
About GODSENT
GODSENT is a world-class gaming organisation with top athletes, teams and content creators across ten premier esports titles. GODSENT is signified as being pioneers of sophistication and professionalism and aims to be an inspiration for all, with heavy emphasis on the physical and mental aspects of their continuous efforts to optimise performance in gaming and life. www.godsent.gg
FEATURED JOBS:
Development Centre Manager
Danish speaking – Customer Service (inc relocation to Malta)
Danish speaking – Customer Service (inc relocation to Malta)
Customer Service Agent – Nordic speaking
Business Controller – Financial Planning and Analysis
Customer Service Team Leader – Loyalty Team (LATAM)
Senior Backend .NET Software Engineer – Gaming
Backend .NET Software Engineer – Gaming
Development Centre Manager
Senior Backend .NET Software Engineer – Gaming
Backend .NET Software Engineer – Gaming
Backend Engineering Team Lead – Gaming
Risk Analyst
Product Operations Manager
Product Design Manager
Gaming – Product Owner
Senior Data Scientist
Data Architect
Data QA Lead
Senior AI Engineer
AI Architect
Gaming Optimisation Coordinator
Games Release & Testing Coordinator
Content Execution Coordinator
Gaming – Product Manager
Technical Interviewing Developer
Digital Marketing Coordinator
Responsible Gaming Governance Manager
Compliance Manager (I-Gaming) Product
Frontend Engineering Team Lead – Gaming
Betsson Academy – Frontend Software Engineer Intern
Data Engineer (Data Warehouse)
Senior Android Developer
Android Developer (Relocation to Malta)
CRM Sportsbook Specialist
Basketball Trader
Talent Acquisition Manager
CRM Coordinator – Casino Retention
Product Coordinator – Italy
Sportsbook – Design Manager
Sportsbook – Design Manager
Sportsbook – Design Manager
Gaming and CRM Coordinator
Software Engineer – Marketing Platform (Full Stack)
Director of CRM Performance & VIP
Product Development Operations Coordinator
Sportsbook – Senior Product Manager (Discovery)
Design – Product Designer
Junior Systems Engineer – Corporate IT
Gaming – Product Owner
Gaming – Product Owner
Engineering Manager
Platform Product Owner
Engineering Manager
Sportsbook – Senior Product Manager (Discovery)
CRM Operations Executive – betFIRST
Frontend Software Engineer – Gaming
Frontend Software Engineer – Gaming
CRM Coordinator – Sportsbook Retention
Sportsbook Customer Risk Analyst
Finance Analyst
Data – Product Manager
Brand Experience – Product Owner
Εκπρόσωπος Εξυπηρέτησης Πελατών
Payments and Fraud Analyst
BX – Engineering Tech Lead
BX – Engineering Tech Lead
BX – Engineering Tech Lead
CRM Project Manager – System & Solutions
Payments and Fraud Analyst (Night Shift)
Payments Quality Analyst
Payments – QA Tech Lead
Sportsbook – Senior Product Owner | EndUser
Sportsbook – Senior Product Owner | EndUser
Sportsbook – Product Owner | EndUser
Platform Product Owner
BX – Frontend Team Lead
BX – Backend Software Engineer
Senior Basketball Trader – Sporting Solutions
Player Rewards and Gamification – Product Manager
VIP Team Lead – Greece
Payments – DevOps Engineer
Basketball Trader – Sporting Solutions
Paid Social Specialist
Player Rewards and Gamification – Product Manager
Office & HR Coordinator – Estonia (18 month contract)
Product Owner – Payments
Web3 – Frontend Software Engineer
Web3 – QA Engineer
Business Controller – Financial Planning and Analysis
QA Engineer – Gaming
HR Manager – Greece
Senior Data Scientist
Payments – Team Lead (Backend .NET/C#)
CRM Manager – Casino Retention
Engineering Tech lead
Infrastructure – Platform DevOps Engineer
Content Conversion Optimisation Specialist
Gaming – QA Engineer
Managing Director Denmark
Gaming – Product Manager
CRM Manager – Sportsbook Retention
CRM Manager – Live Casino Retention
Data – Product Owner
Data Architect
Data – Engineering Manager
Senior Affiliate Manager
Betsson AB- Global Tax Contract Manager
Senior AI Engineer
AI Architect
Data Engineer
Customer Service Agent – Greek speaking (inc relocation to Malta)
Gaming – Product Designer
Data QA Lead
Business Insight Analyst
Strategy – Senior Mobile Apps Analyst
Engagement – Senior Backend Software Engineer
Digital Insight Analyst
Data Engineer (Data Warehouse)
Gaming- Senior .NET Engineer
Brand Experience – FrontEnd Team Lead
Gaming – Frontend Software Engineer
Gaming – Backend Software Engineer
Swedish Speaking – Customer Service Agent
CRM & VIP Analyst
Kundtjänstagent (inkl. flyttpaket)
Payments – QA Engineer
Backend Engineering Team Lead
Backend Engineering Team Lead
Senior .NET Developer – Payments (Malta)
Backend Software Engineer