Betsson Group Triumphs at the EGR Operator Awards 2024, Securing Five Major Wins

Our accolades this year include top honours in the categories of Sports Betting Operator, Customer Services Operator, and ESG Strategy of the Year, with Betsson also securing a silver award for Operator of the Year. Additionally, our very own Jonna Danlund, Head of ESG, received the coveted Individual Achievement Award, reflecting Betsson’s leadership in both industry standards and sustainable practices.

Customer Services Operator of the Year – An Unprecedented Eight Wins

One of the most significant achievements for Betsson Group at the EGR Operator Awards 2024 is our eighth victory in the Customer Services Operator of the Year category in the past 10 years. This marks our latest in a long history of wins, following awards in 2014, 2016, 2017, 2018, 2019, 2020, 2023, and now, 2024.

This back-to-back success over the years highlights our unwavering commitment to putting the customer first in every interaction. We have continually invested in training, development, and technology, enabling our customer service teams to deliver outstanding support to players across multiple markets. Winning this award eight times demonstrates that our approach is not only consistent but also constantly evolving to meet the needs of a fast-changing industry. It is a reflection of Betsson’s long-standing dedication to customer satisfaction, innovation, and operational excellence.

Sports Betting Operator of the Year – From Silver to Gold

Betsson Group’s success continued with our win as Sports Betting Operator of the Year. After securing silver in this category last year, we proudly took the top spot in 2024, a testament to the strides we’ve made in enhancing our sports betting offering. Our focus on innovation, geographical expansion, and providing a seamless product has helped us differentiate ourselves in this highly competitive sector.

The judges recognised Betsson’s strong growth, global reach, and ability to continuously innovate. Our sports betting platform has become a benchmark for the industry, setting new standards in terms of product quality, user experience, and marketing effectiveness. This award highlights our commitment to giving sports fans an unparalleled betting experience worldwide.

ESG Strategy of the Year – Leading by Example

For the second consecutive year, Betsson Group has been awarded ESG Strategy of the Year, reflecting our leadership in sustainability and corporate responsibility. Since the category was introduced in 2023, Betsson has led the charge in demonstrating a commitment to Environmental, Social, and Governance (ESG) initiatives, which are embedded throughout our operations.

Our ongoing efforts to promote transparency, reduce environmental impact, and foster inclusivity have not only benefited our business but also influenced the wider industry. This win underscores Betsson’s role as a responsible industry leader, committed to driving positive change and setting an example for others to follow.

Celebrating Individual Achievement – Jonna Danlund

A highlight of the evening was Jonna Danlund, Betsson Group’s Head of ESG, receiving the Individual Achievement Award. This new category was introduced to recognise individuals who have made exceptional contributions to their companies and the industry over the past year.

Jonna’s work has been pivotal in advancing Betsson’s ESG agenda, and her leadership has been instrumental in our success in sustainability. Her recognition serves as a testament to the impact of her efforts in shaping Betsson’s responsible business practices and her influence on the industry’s broader ESG landscape.

Operator of the Year – Silver Award

Betsson Group’s success at the EGR Operator Awards 2024 also includes a silver award in the Operator of the Year category. While we narrowly missed the top spot, this recognition reflects our continued excellence across the board. The judges praised our operational achievements, product diversity, and market influence. Betsson’s ability to maintain strong growth, particularly in regulated markets, ensures we remain at the forefront of the online gaming industry.

Looking Forward

As we celebrate these accomplishments, Betsson Group remains focused on the future. Our ongoing investments in innovation, customer service, and responsible gaming will ensure we continue to lead the way in the online gaming industry. The recognitions we’ve received at the EGR Operator Awards 2024 are a testament to the dedication of our teams, the trust of our customers, and our commitment to setting new standards for excellence.

We would like to extend our deepest thanks to everyone who has been part of this journey. Together, we will continue to push boundaries, setting new benchmarks for success and leading the way in delivering the best in online gaming experiences.