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Betsson and Sliema Wanderers FC sign landmark MOU for long-term partnership 

Proposed partnership will support the club’s sporting ambitions, facilities and long-term sustainability
Partnerships
3 Mins Read

Betsson and Sliema Wanderers FC have signed a memorandum of understanding outlining their intention to establish a landmark long-term partnership, reinforcing Betsson’s long-standing contribution to Maltese sport and the local community. 

Under the proposed partnership, Betsson is expected to become Sliema Wanderers’ front-of-shirt sponsor and will support the club’s continued investment in its sporting operations and facilities. The parties will now work towards finalising the full partnership agreement. 

Betsson Group and Sliema Wanderers FC partnership

The partnership would see Sliema Wanderers join Betsson’s international football portfolio, alongside leading clubs including Inter, Club Brugge, Boca Juniors and Atlético Nacional. 

The MOU reflects a shared commitment to the long-term development of Sliema Wanderers and the club’s ambition to strengthen its sporting infrastructure, enhance its competitive position and establish a more sustainable operating model for the future. 

Sliema Wanderers is one of a limited number of Maltese football clubs that owns premises which can be developed and commercialised to generate recurring revenue. The club intends to continue investing in its facilities and creating additional revenue streams to support its long-term sporting ambitions. 

Jesper Svensson, CEO at Betsson Group, said: “Betsson has been part of Malta for over 20 years, and we are proud to deepen our long-standing commitment to the local sporting community. 

“This proposed partnership goes well beyond the traditional sponsorship model. We are supporting a club with a clear vision for its future, including stronger sporting facilities and a sustainable model that can support its continued development. 

“Sliema Wanderers has demonstrated ambition and a genuine commitment to long-term progress. These are values that strongly resonate with Betsson, and we look forward to working with the club and bring its vision to life.” 

The proposed partnership builds on the work undertaken by the club’s new committee, which has focused on strengthening the club’s financial foundations and investing in its sporting infrastructure. 

Walter Arciola, President of Sliema Wanderers FC, said: “The signing of this MOU represents an important vote of confidence in the long-term vision we have established for Sliema Wanderers. 

“Our objective is not simply to achieve success on the pitch. We want to build an institution that is financially sustainable, supported by high-quality facilities and positioned to compete successfully over the long term. 

“Betsson has understood and embraced that vision from the outset. We are delighted to take this important first step towards a long-term partnership and look forward to working together to support the future development of Sliema Wanderers.” 

The announcement comes as Sliema Wanderers continues to strengthen its sporting project ahead of the upcoming season. During the event, the club also presented Malta international Teddy Teuma as its latest signing, following the recent arrivals of fellow Malta internationals Alexander Satariano and Henry Bonello. The three signings further reflect the club’s ambition to combine immediate sporting progress with a sustainable long-term development strategy. 

Subject to the completion of the final agreement, the front-of-shirt sponsorship is expected to commence with the upcoming football season. 

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