Betsson Group Shortlisted in 18 Categories at the EGR Operator Awards 2026 

Betsson Group has been shortlisted in 18 categories at the EGR Operator Awards 2026, recognising the Group’s achievements across casino and sports betting operations, product innovation, marketing, customer service, responsible gaming and workplace excellence. 

The EGR Operator Awards celebrate the operators, affiliates and suppliers whose vision, creativity and ambition continue to drive innovation and excellence across the global iGaming industry. 

This year’s nominations reflect Betsson Group’s broad expertise and continued commitment to delivering high-quality gaming experiences, developing innovative products and maintaining a strong focus on its people and customers. 

Betsson Group is shortlisted for:  

Headline Categories 

• Casino Operator 

• Employer of the Year 

• Operator of the Year 

• Sports Betting Operator 

General Categories 

• Best Customer Service 

• Best Native App 

Marketing Innovation Categories 

• Best Use of a Brand Ambassador 

• Marketing Campaign of the Year – B2C 

• Marketing Efficiency Operator 

• World Cup 2026 Fan Engagement Campaign 

Operator Categories 

• Affiliate Programme – Betsson Group Affiliates 

• Casino Product of the Year 

• Football Betting Operator 

• Safer Gambling Operator 

• Slots Operator 

• Sports Product of the Year – Betsson and Sporting Solutions 

• Team Achievement Award – Betsson Studio 

Supplier Categories 

• Operator–Supplier Partnership of the Year – Promofy x Betsson Georgia 

The EGR Operator Awards are judged by independent industry experts, selected for their expertise and required to declare any conflicts of interest. Deloitte oversees the voting process to ensure fairness and transparency. 

The judging calls for the headline categories took place on the 14 October 2026, with Betsson Group representatives presenting their entries and highlighting the Group’s achievements directly to the judging panel.  

The 18 nominations represent another significant recognition of Betsson Group’s ongoing efforts to drive innovation, operational excellence and responsible gaming across its markets. 

The winners will be announced at the EGR Operator Awards ceremony on 24 November 2026 in London. 

View all the awards Betsson Group has received in 2026.