Betsson Group Wins Marketing & Sponsorship of the Year at SBC Awards Americas 

On Wednesday, 14 May 2025, during the SBC Awards Americas ceremony in Miami, Florida, Betsson was announced as the Gold Winner in the Marketing & Sponsorship Campaign of the Year category for its engaging Road to the Final – Atlético Nacional campaign. This initiative showcased Betsson’s commitment to impactful marketing strategies and its strong presence in Colombian football sponsorships. 

In addition, Betsson Group was honoured with the Silver Award for Casino Operator of the Year: Latin America, reflecting its excellence in delivering top-tier casino experiences across the region. 

It was an exciting week in Miami for Betsson, as the company also supported the SBC Summit Americas, where Andrea Rossi, Commercial Director for Latin America, and Cristhian Gomez, Managing Director for Emerging Markets, shared their insights on market trends and strategic growth during several panel discussions. 

With these recent accolades, Betsson Group continues to solidify its position as a leading force in the global iGaming landscape.