Betsson joins forces with the Sergio Urrego Foundation

Betsson LATAM and the Sergio Urrego Foundation have entered into an alliance, which began with our participation in the Sergio Urrego Gala in May 2023 to support the Línea Salvavidas (Lifeline).

The Lifeline is a free telephone service, staffed by psychology professionals, who provide crisis intervention in situations of risk associated with discrimination in emergency contexts and isolation, through direct prevention actions and psychosocial guidance. In the last three years, the Lifeline has attended to more than 10,000 cases.

The Foundation also carries out programs aimed at educational institutions, universities, justice operators and companies through workshops focused on suicide prevention, self-care and the implementation of strategies that allow the strengthening of skills for social transformation.

Both Betsson and the Foundation are committed to promoting emotional well-being, inclusion and diversity across all environments in the long term in order to create a meaningful impact.